© 2019 by American Marketing Association at Indiana University. 

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Blog Archive

April 3, 2019

Last week, IU AMA hosted a personal marketing event called “How to Succeed in Marketing”. Members were able to learn about the various careers available in marketing, companies hiring Kelley marketing grads, and the skills required to become a successful marketer.

In ad...

March 6, 2019

Before heading into spring break, we want to highlight the study abroad experience of Taylor Garvey, a senior IU AMAer, and our former VP of Communications. Taylor has been studying abroad for this semester, and we reached out to her to get some insight on her experien...

November 13, 2018

Last Friday, a few AMA members participated in the annual AMA Cincinnati trek.

We spent the day in Cincinnati, with the first stop being the headquarters of 84.51˚. 84.51˚ is a consulting and data analytics company who works with over 1,250 of the leading consumer packa...

October 24, 2018

Last Tuesday, IU senior Lydia Knoll gave us an overview of her position as a brand representative and campus agent for Adidas, the main sponsor of IU athletics. She explained her passion for sports marketing, and detailed her internship experience this past summer in P...

March 6, 2018

A few weeks ago, Newell Brands hosted a Lunch & Learn event with AMA! Members were able to learn about life as a Brand Manager, transitioning to full-time positions, moving between job roles, and product/digital development. We enjoyed discussing these topics with Assi...

February 13, 2018

Last week, we learned about consumer behavior in the marketplace from Jenny G. Olson, an Assistant Professor of Marketing here at IU. She explained her background, defined consumer behavior, and shared her interesting research.

To begin, Jenny told u...

December 3, 2017

Many of our wonderful members were given the opportunity to be a part of the Global Gifts marketing team. The students promoted the local fair trade store through efforts such as flyers and social media. 

About Global Gifts

Global Gifts is a local nonprofit org...

November 7, 2017

At the end of October, our chapter celebrated Marketing Week by hosting many events to help further develop marketing skills. Each year, this week is celebrated by all chapters of AMA. It is meant to display the depth of our program, expose a variety of areas within ma...

September 20, 2017

On Monday, September 11th, AMA hosted a Networking Roundtable event in the Kelley School of Business Godfrey Graduate Center. This was an amazing opportunity for students to get one-on-one time with top marketing recruiters and AMA corporate sponsors! The roundtable wa...

August 17, 2017

This summer, many of our Hoosiers were lucky enough to expand their marketing knowledge and experience through internship opportunities. Here are a few of our wonderful members and insights on their experiences.

Bailey Braunecker

Company: Salesforce

Title: Finance and Str...

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